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| Making
Money in a Slow Economy Click to read Making Money in Any Economy
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DON'T BECOME INVISIBLE Probably the worst mistake to make when business seems slow is to become invisible. That happens when you cut back on your promotional, advertising, and marketing efforts. The ironic twist is that these cost saving actions you take that make you invisible actually seem like the logical and prudent actions to take. When money seems to be getting scarce it seems like the prudent thing to do is to cut back on expenditures. In most circumstances cutting back is the appropriate action. But think about this in terms of money: If the flow is slowing down, do you really want to turn the faucet down even more? Or would it be more prudent to open the tap as wide as possible to allow the maximum flow even during a dry spell. If you work for someone else and have to drive your car to get to work to get paid, would you cut back on spending for gas if money was getting tight. Without gas you wouldn't be able to drive to work, and you wouldn't be able to pick up your pay check. If you don't show up at work you are invisible as far as the payroll department is concerned. If you aren't seen, you aren't paid. This is true in your own business as well. If you aren't seen, you aren't paid. In order to be seen in your own business you have to keep up your promotion. You have to let people know that a slow economy is not going to affect your business. Think about the impression you convey to potential customers or associates when you draw back because of a slow economy. Will they see you as a reliable source for products they want? How much enthusiasm will a prospective recruit have if they think you are cutting back? New customers are the lifeblood of any business. We never neglect old customers and we never forget that every customer is the most important customer. But all businesses need a constant influx of new customers to keep them healthy and growing. In network marketing new customers are more important because it is from within our customer bases that we will recruit new dealers. And it is the commissions we earn from the new dealers we recruit and train that will ultimately propel us upward through the economic strata. This may seem like a tough time, but it can only be truly tough with your permission. It is not actually tough until you say it is. It is when you say it that it becomes true. If you decide that you are tougher than the times seem, then that is what becomes true--and you become the winner.
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Opportunity is
Knocking! The thing that made the Great American Opportunity so great was the spirit of those who seized the opportunity. This country grew to world leadership because Americans saw the possibilities both at home and throughout the world and exercised the ingenuity and creativity to turn the possibilities into reality and be paid handsomely for their efforts. The pessimists will tell you that the time of opportunity has passed. And for them, it has passed. But for those who choose to see it, the age of opportunity is only dawning. Those who seize the opportunity now will reap the rewards and enjoy the life styles that the pessimists rightly know can never be theirs. Periods of adversity have always sparked our greatest progress. Necessity is, after all, the mother of invention. And even though the economists bemoan the current condition, and the news media bombard us with their dire predictions of financial disaster--opportunity is knocking, can you hear it?
Making
Money In Any Economy Most people hate change. It scares them. Change means that things are going to be different. And for most people different means worse. Most people are sure that things are better left alone, that you should let sleeping dogs lie. Most people think that it is safer to take cover when things get tough. That's what most people think. Those few who don't think that way are the pioneers, they are the adventurers, they are the ones who see the opportunity and they seize it. Opportunity is knocking, can you hear it? When the
future looks as cloudy as it seems today more people will be looking for
alternative income sources than in the so called good times. When
times are good and money is easy it is easy to bring home the good
paycheck from the j.o.b*. and put some of it into an investment fund to be
managed by someone else while you watch TV and check to financial news to
see how well your fund is doing. How well is it doing
today? Today there are more people looking at alternative income sources. Some of them will join the pioneers. Some of them will become leaders of other pioneers and will become rich leading other pioneers to prosperity. If you are currently operating a business or are exploring alternative sources of income then opportunity is knocking, can you hear it? You should understand that many of those who might be looking at an opportunity like yours have recently endured some traumatic financial experiences. They may have lost much of their savings in falling market prices. They may have been laid off or are facing layoff from long term j.o.b.'s Even though it may have been "just over broke" it was at least steady and "over" broke. Some of them will be coming off bad experiences in network marketing and will understandably be wary. If you understand that prospects are ready to consider a different way of life, but at the same time they are definitely going to be cautious and will ask you some tough questions then opportunity is knocking, can you hear it? |
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